Italian Red Meat Flavor Chips

The Chinese love potato chips. At least based on the number of chip varieties, one would have to come to that conclusion. As I also have a weakness for all things potato, I will be reviewing as many types of potato chips as I can find. And there are many.

Here's one to start with: Lay's Italian Red Meat Flavor Chips

First, what exactly is Italian Red Meat? Not sure about that, nor am I certain I know what is in the bowl on the label. Is it pasta sauce? Minestrone? If you look closely you can see one rotini in the bowl. So it must be soup. Right?

The chips themselves are indeed red and do have a slightly meaty flavor, not unlike barbecue flavor chips, however I think these are sweeter, thanks to the aspartame. I don't detect what would identify them as "Italian" at all, but maybe it is the hint of tomato in the mix. So I guess this was not at all Italian, marginally meaty, and definitely red.